The Authentic Eccentric

life on your own terms

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Paris Hilton & Value

September 24th, 2006 · Comments

During more of my meandering time, I wandered across a sharp and insightful post by Prince Campbell at Chartreuse about Paris Hilton’s popularity and value - I highly recommend you read on past this snippet, it’s a good perspective to consider when developing your online presence:

I’m amused by Paris Hilton.

If Madonna was Marketing 1.0 then Paris Hilton is Marketing 2.0.

She’s a real life version of what value is and how it is created today.

Every web developer should pay attention to her.

I think website owners and bloggers should, too. His point about what to do with the attention you get is a very valid one - whatever you may personally think of Paris Hilton, she has undeniably done well for herself using this strategy.

Tags: Lessons

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