Monthly Archives: June 2006

Raving Fans and Infamy

Update: via Scoble I stumbled onto the audio from BloggerCon – Chris Pirillo’s session on Users In Charge offers a great extra dimension to this discussion. In the last two weeks, two different companies generated interesting lessons on customer service, … Continue reading

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Barriers To Entry

I happened to get into a conversation today with a friend about creating hardcover photo albums via online services. I’d just read Ulrich Boser’s review on Slate, so I forwarded her the link and opened a new tab up for … Continue reading

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Personalization Gone Awry

It’s a well known fact among marketers that personalization increases response rates for direct mail. Back when I was still working with Stramull, we specialized in designing projects that used variable data printing – one of the stickiest parts of … Continue reading

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