The Authentic Eccentric

For those interested in developing products but unsure about their marketability, consider the “invest and test” method to check market demand first, before you develop it.
To do this, build a landing or sales page for your product or service (without pops) and throw a hundred visitors at it using a Google Ad Words campaign. […]

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There reaches a time when, in order for your business to prosper, you have to let go of the notion that free website traffic is all you need. I’m not knocking free traffic, mind you, but I’ve seen lots of people waste hours trying to work “free” traffic systems when plunking down $100 to Google […]

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Yesterday, Chari posted a question about marketing and promoting your product once you’re ready to begin selling. Hopefully a number of you have started down that path already, so here is my down and dirty advice for making the cash register ring.
1. Make sure your site is set up to sell your product or service. […]

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I ran across Link Vault on Jossip; I’d wandered in to find out what happened to Bill Hemmer (pfft on the Fox News choice, Bill) and got intrigued by their ad serving software, since there is only so much gossip I can handle at any given time.
I’m always interested in obscure marketing tricks, so I’m […]

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I was disturbed to read in several places this week about American companies (Microsoft, Yahoo and Cisco are alleged to have provided resources) actively providing tools, knowledge and filtering software to the Chinese government to block internet access.
To me, this isn’t a political issue, it’s a matter of essential human rights. Free access to […]

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Still questioning whether or not information sales is a viable market? If so, take a gander at Info For People. I’ve been watching this group since Karen started buying from them back in school - they are the perfect study in niche market information sales, and they’re cleaning up by keeping to their narrow, passionate […]

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It’s been a while since I’ve updated this site and I’m sorry about that. I haven’t been idle, however, and I thought I’d share some of what I’ve been doing and reviewing since I last posted.
Last week, I finally had a chance to eat at Positive Vibe Cafe here in Richmond. If the site is […]

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